Windows 7 may be almost a decade old, but it is still one of the most popular desktop operating systems across the world. Through the years, Microsoft has continued to support it, providing users with regular security updates. It is not as complicated as Windows 10, and yet it is more flexible than macOS. What’s more, if beginners compare it with Linux, Windows 7 is much easier to master.

These are just some of the reasons why many users avoided upgrading to Windows 10. Some didn’t even bother to wonder, “When will Microsoft stop supporting Windows 7?” Unfortunately, Microsoft confirmed a while back that it will cease support for this operating system by 2020. The tech giant is even starting an upgrade campaign, urging users to start getting comfortable with Windows 10. So, if one of these days, you’re struggling to learn how to get a new Windows 7 update, don’t be surprised.

New Campaign Encouraging Users to Switch to Windows 10

It is generally known that Microsoft has requested its channel partners to help them get the news out. As such, users might slowly start to see clear indications that Windows 7 will no longer be a supported platform. A Microsoft product and marketing manager shared that it is high time users shifted to Windows 10 because the end of support is indeed coming in 2020. By 2019, this campaign message will have become more urgent.

Windows 7 Still Has a Larger User Base

Campaigns for upgrading from older operating systems are not entirely new. In 2015, Microsoft launched a similar upgrade promotion when they released Windows 10. The campaign included a video series which featured some of the reasons why anyone should upgrade to the new operating system. Here are some of the key points of the campaign:

  • The Start menu combines familiar features from what Windows 7 and Windows 8 have.
  • It now has Cortana, an AI assistant that’s a lot similar to Apple’s Siri.
  • The operating system comes with its own browser, Microsoft Edge.
  • It features universal apps that run in their own sandboxes, making them more secure than old-school Windows apps.

Despite these campaigns, data from NetMarketShare illustrated that Windows 7 still has more users than Windows 10. The older system’s user base percentage is 5.99% higher than the newer system version’s share. This is also the reason why Microsoft is starting a new campaign for the upgrade to the new system.


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So, are you ready for Windows 10?

Share your thoughts in the comments below!